Advertising
Reach a diverse audience of premier business professionals through the Texas Society of CPAs. Complete details of advertising options and packages are available in our 2023 Media Kit.
Some of our options include:
Today's CPA Magazine
Review display ad options and learn more about TXCPA’s flagship publication Today’s CPA in our media kit.
Contact us about packages and options available to promote your brand with in Today’s CPA.
See below for details about classified advertising in Today’s CPA.
Dedicated Custom Email
Grab the attention of CPAs and drive our members to your products and services or engage through your sponsored content. We create your custom email under the TXCPA logo and build high impact conversations around your brand. Review and print details about our dedicated sponsor emails, see page 8 of the media kit.
Audience: sent to 22,000 members. Average open rate is 30% (based on open rate of Viewpoint newsletter).
Specifications & Rates
- One dedicated email: to be sent to all TXCPA members with valid email addresses, approximately 22,000.
- Distribution options: available on a Tuesday, Wednesday or Thursday of the second or fourth week of the month.
- Limited to one sale per month.
- Materials due: 10 days prior to run day.
- Rate: $3,200
Acceptable Files: High Resolution logo: 300+ dpi, .eps, .png or pdf only. Embed/outline all fonts.
Graphics: One Hero Image no wider than 600 pixels; high resolution .jpg or .png. Must be sized for use at 100%.
Text: Provide up to 200 words of copy with an appropriate subject line, and we will build your email within the TXCPA email template.
Business Development Leads
The TXCPA Knowledge Hub syndicates content to our highly-engaged audience of more than 28,000 members, who become the source of high-quality, intent-based leads to fuel your business. Utilize our lead generation platform to expand your company’s reach. Packages are available for purchase on a cost-per-lead model, you only pay for the leads you receive. Receive real-time lead notifications of everyone who downloads your content. Learn more or contact us.
TXCPA Digital Ad Rates
Job postings
Advertisements for open positions in your firm or company should be directed to the TXCPA Career Center.
All-member weekly e-newsletter, Viewpoint
Sent each Friday to approximately 22,000 TXCPA members with an open rate of 34% The topics provide updates and current trends in the accounting profession, as well as TXCPA news
and events.
Artwork must be submitted in completed form as a GIF, JPG, or PNG file at least two days prior to publication. A URL for directing the ad should also be submitted. This can be the advertiser's website or a dedicated campaign page. Flash and animation are not accepted.
Ad size, placement and frequency: | 1x | 2-5x | 6+ |
Full Banner (600 x 200, middle placement): | $900 | $765 | $650 |
Half Banner (275 x 170, middle placement): | $500 | $425 | $350 |
Placement and frequency: | 1x |
Sponsored article: | $1,500 |
All advertisements are to be paid to Media By Design LLC.
Contact us for more information about advertising in the Viewpoint e-newsletter.
Website
TXCPA’s website, www.tx.cpa, boasts 114,000 unique visitors per year. The website delivers professional updates, education opportunities and member news.
All ads will be linked to the advertiser’s website. Flash and animation are not accepted. Artwork must be submitted in completed form as a GIF, JPG, or PNG file at least two days prior to publication.
Ad size and term: | 1 month | 3 months | 6 months | 12 months |
Homepage (970 x 90 desktop/728 x 91 mobile) | $1,000 | $2,650 | $4,750 | $8,000 |
Interior Page (160 x 160) | $375 | $1,000 | $1,800 | $3,250 |
All ads are to be paid to Media By Design, LLC. Email Media by Design. Contact us for more information.
Web and Magazine Classifieds
Classified advertisers should keep in mind that publishing will usually not simultaneously occur in the magazine and on the web. Classified ads on the web may be published far in advance of an ad's appearance in the magazine. Classified sales on the combined magazine and website rate are final.
Special Touches for Magazine: Boxes, $75; Boxes and shading, $125.
Confidential Ads for Magazine: $5 administrative charge for ads requiring a confidential file response. These ads will include the closure: "File #____. "
Member | Non-member | |
Magazine Only (per issue) | $.75/word | $5.00/word |
Website Only (60-day period) | $.50/word | $4.00/word |
Combined – Magazine and Website | Cost to run ad in Magazine, plus $.25/word for Web | Cost to run ad in magazine, plus $2.00/word for Web |
All classified ads must be paid in advance. MasterCard, Visa, personal and business checks are accepted. Checks should be made payable to the Texas Society of Certified Public Accountants.
Contact us for inquiries regarding classified advertising for the magazine or website.
Digital Ad Policies
- Digital ad rates are subject to change.
- TXCPA reserves the right to add or remove pages from the website at any time.
- All advertising materials are to be provided by the advertiser in completed form and are subject to approval by TXCPA.
- Advertisers may be shown preference based on their advertising history with TXCPA.