September-October 2026

In this issue:

September 03, 2026

Mentorship, Momentum and the Future of the Profession

Jodi Ann Ray, CAE

CEO’s Message

By TXCPA President and CEO Jodi Ann Ray, CAE

As you’ll see throughout this issue of Today’s CPA, the strength of our profession is built on connection. Whether it’s sharing knowledge, recognizing achievements, advocating for sound policy or mentoring the next generation, the relationships we foster today will help shape the future of accounting in Texas.

That theme is especially evident in our cover story, “Mentorship Matters: Building Stronger Careers Through Connection.” Mentorship has long been one of the profession’s most valuable traditions. It helps emerging professionals navigate challenges, develop confidence and discover opportunities they may have never considered. Just as importantly, it enables experienced CPAs to give back and leave a lasting impact on the profession.

At TXCPA, we know that mentorship is only one part of a larger effort to secure the future of the CPA pipeline. Through our Talent and Workforce Development initiatives, we are working with educators, volunteers, employers, and our chapters to increase awareness of accounting careers and help students see a clear path to becoming a CPA. Our goal is ambitious but essential: to reach 16,000 Texas students in 2026-2027 through meaningful exposure to the profession. These statewide efforts are designed to build awareness early, expand opportunities and strengthen the talent pipeline for years to come.

This issue also highlights the many ways TXCPA members are making a difference. You’ll find recognition of outstanding volunteer leadership and member engagement in our Outstanding Chapter Awards, and a look at the activities and accomplishments taking place in communities across the state in What’s Happening Around Texas.

You’ll also find an update on the alternative pathway to CPA licensure and a look ahead to the next Texas legislative session in our Government Affairs article, along with a recap of TXCPA’s Annual Meeting of Members, where we celebrated accomplishments, recognized leadership, and continued important conversations about the future of our organization and profession.

Thank you for all you do to advance the CPA profession. Whether you serve as a mentor, volunteer in a classroom, participate in advocacy efforts or engage as a volunteer in your local chapter, your involvement matters. Together, we are building a stronger profession, expanding opportunities for future CPAs and ensuring that Texas remains a leader in accounting excellence.

How can we help?

I’d love to hear your feedback and answer your questions. Drop me a note at jray@tx.cpa or connect with me on LinkedIn at linkedin.com/in/jodiannlafreniereray/.

Thanks to the Sponsors of Today's CPA Magazine

This content was made possible by the sponsors of this issue of Today's CPA Magazine:

8amCPACharge

Accounting Biz Brokers

Accounting Practice Sales

Goodman Financial

Rightworks

September-October 2026

In This Issue

Workforce Development

Mentoring Matters: Strengthening the Future of the Profession

Mentoring is a cornerstone of the accounting profession. From supporting students and CPA candidates to accelerating the growth of experienced professionals, mentoring strengthens confidence, preserves institutional knowledge and prepares future leaders. TXCPA's Mentor Match program is designed to help members build meaningful professional relationships that support their career growth and development.
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CPE: Intangible Assets – ASC 350

FASB’s recent targeted GAAP improvements address the accounting and reporting of internally developed software. ASU 2025‑06 replaces development‑stage rules for internal‑use software with a “probable‑to‑complete” capitalization threshold.
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IPR&D
volunteer leadership

Leadership, Innovation and Momentum Take Center Stage at TXCPA's Annual Meeting

TXCPA’s 2026 Annual Meeting brought more than 200 leaders together to celebrate organizational achievements, discuss emerging trends and shape the future of the organization. As the organization enters the final year of its Strategic Plan, the meeting emphasized momentum, collaboration and continued involvement in TXCPA and the accounting profession.
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Expanding the CPA Pipeline: An Important Joint Initiative for CPA Firms and K-12 Schools

CPA firms, universities and professional organizations are using coordinated efforts to expand the future CPA talent pipeline by reaching students much earlier in the K‑12 system. Because many students choose career pathways as early as 8th grade, the authors emphasize shifting outreach toward freshmen and sophomores already inclined toward business studies.
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TXCPA Accounting Opportunities Month
Workforce Development

Mentorship, Momentum and the Future of the Profession

Strong connections are essential to the future of the CPA profession. This CEO's Message highlights the power of mentorship, TXCPA’s efforts to strengthen the accounting pipeline, and the many ways members, volunteers and chapters are helping build opportunities for the next generation of CPAs.
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Outstanding Chapter Awards Recognize Achievements in Leadership and Service

TXCPA’s Outstanding Chapter Awards recognize small and medium-sized chapters for excellence in leadership, member service, innovation and community involvement. The 2025-26 recipients, TXCPA Rio Grande Valley and TXCPA East Texas, were honored for their strong student outreach initiatives, professional development opportunities, scholarship fundraising, member engagement and community service.
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volunteer leadership
Workforce Development

Beyond Tax and Audit: Shedding Light on Alternative Career Pathways

Accounting offers far more career opportunities than traditional tax, audit and financial reporting roles. By introducing students to the diverse ways accounting skills can be applied, educators and practitioners can help the next generation of CPAs see the many possibilities an accounting career can offer.
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What’s Happening Around Texas - September-October 2026

TXCPA chapters across Texas are strengthening connections through student engagement events, legislative conversations, member appreciation gatherings, and strategic planning sessions. From Corpus Christi’s student bowling mixer and to Southeast Texas’ celebration with Lamar University to El Paso's and San Antonio’s focused planning meetings and Victoria’s community‑building event, each chapter is fostering momentum, collaboration and professional growth.
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TXCPA Chapters
Tenure

Is Accounting Academia Still a Good Career Option for CPAs? An Updated Perspective

Is accounting academia still an attractive career path for CPAs? Although demand for accounting Ph.D. graduates has declined despite earlier predictions of faculty shortages, accounting professors continue to enjoy strong compensation, work/life balance, tenure stability and summer flexibility.
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Spotlight Article: Leading Beyond the Numbers

Eric R. Alexander discusses the lessons behind his book “Stewardship Leadership for Stinkin' Accountants: Serving as the CFO” and how a servant mindset, wisdom and relationships create a lasting impact. He explores why trust, accountability and communication are essential to effective financial leadership, especially as AI transforms the profession.
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Strategic Planning
Sustainability reporting

Assessing Materiality of ESG Risks: Guidance for CPAs

This article explains how CPAs can assess and disclose material environmental, social and governance (ESG) risks that may affect a company’s financial position, operations and stakeholders. The concept of double materiality is introduced, which considers both the financial impact of ESG risks on a company and the company’s impact on society and the environment.
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Leading the Way: TXCPA Thanks Our 2026-2027 Faculty and Student Ambassadors

TXCPA celebrates and thanks our 2026–2027 Faculty and Student Ambassadors, whose leadership and enthusiasm bring our programs, resources and opportunities directly to campuses across Texas. Their commitment strengthens our connection to future professionals and fuels the growth of the CPA pipeline statewide.
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volunteer leadership
valuation

Profitable Is Not the Same as Valuable

A profitable business is not necessarily a valuable or transferable one, as enterprise value depends on organizational architecture rather than dependence on the owner’s involvement. The central message: profitable operations generate income, but only well‑structured businesses build equity that can be sold, transferred or relied upon for retirement.
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A New Era for CPA Licensure in Texas – and a Look Ahead

Texas has entered a new phase of CPA licensure with the implementation of Senate Bill 262 on August 1, 2026, creating an alternative pathway that allows candidates to qualify with 120 hours of education and two years of experience, alongside the traditional 150‑hour route. As the 2027 legislative session approaches, TXCPA is preparing to protect strong licensing standards, monitor deregulation efforts and engage newly elected lawmakers.
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Workforce Development
TXCPA Member Insurance

Take Note

In this edition of Take Note: A Legacy of Mentorship - A Tribute to John Baines, CPA-Dallas; Accountants Confidential Assistance Network (ACAN); CGMA® Designation; TXCPA Member Insurance
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Classifieds

The Classifieds section of Today's CPA provides a one-stop destination to find practices for sale, connect with buyers, and access services that support growth, transition and market expansion.
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Virtual Accounting